Chocolate Spokes

“You’re not investing in a bike; you’re investing in a relationship.” So says Gregory Crichlow, the bow-tied owner of Chocolate Spokes, a Denver bike shop he opened in 2011. Making a relationship with neighborhood residents is something that gives Gregory pride. “As soon as you get a bike…your boundary expands a little bit because you can go farther.” From fixing a tire to building custom bikes, Crichlow has helped make Denver’s Five Points neighborhood and his shop go beyond what anyone thought possible.